How do you know?

That’s the question I ask business leaders during my Growing Better Businesses workshops. Understanding how we collect information and form opinions can be as important to our ability to effectively lead and build relationships as the information itself. But more on that later…Today, I want to direct you to someone else’s blog. I read a lot of blogs each day and I subscribe to the following:

quietpaths.com
chrisbrogan.com
sethgodin.typepad.com
escaping-mediocrity.com
spinsucks.com
secretsof thesavvywoman.com
burdenofgreatness.com

Today, I want you to read Seth Godin’s blog. Okay, okay I admit…I like his post because it affirms what I already believe and my How Do You Know?* theory, but you don’t have to go far back in my own blogs to learn I don’t always agree with him. And maybe I like his post today because I rarely spend more than $20 on a bottle of wine and I am really tired of academic snobbery and name dropping about colleges. Both of those beliefs are supported by data, according to Seth. But how would I respond if proven, objective data challenged what I believed? How would you respond?

Read this and let me know what you think:

http://sethgodin.typepad.com/seths_blog/2009/11/when-data-and-decisions-collide.html

*I think that will be the title of my next book. How does it sound to you?

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